Step-by-Step Guide to Hire the Right PPC Agency for Your Law Firm

Episode 12 October 05, 2021 00:32:02
Step-by-Step Guide to Hire the Right PPC Agency for Your Law Firm
High-Performance Legal Entrepreneur
Step-by-Step Guide to Hire the Right PPC Agency for Your Law Firm
/

Show Notes

In today's episode, Adam Arkfeld, owner of Prevail Legal Marketing, takes you through a step-by-step guide on how to find the right PPC provider for your law firm.

If you've ever had difficulty finding the right marketing provider, this is the podcast for you.

Prevail Legal Marketing
Prevail Legal Marketing is redefining the relationship between PPC companies and law firms. Marketing agencies have been taking advantage of law firms for too long with retainers that incentivize higher ad spends rather than improved performance.

At Prevail, we partner with law firms to mitigate their risk by guaranteeing lead costs and reinventing the traditional marketing retainer model.

Prevail's PPC Marketing is Different
- Pay for Results, not Promises
- Guaranteed Lead Costs
- Start, Stop, or Increase Volume On-Demand
- No Up-Front Fees
- No Long-Term Contracts

Episode Transcript

No transcript available...

Other Episodes

Episode 16

November 19, 2021 00:44:01
Episode Cover

Cybersecurity for Smaller Law Firms: Ways to Protect your Practice

In today's episode, we interview Tom Lambotte, CEO and Founder of BobaGuard, a turnkey cyber security solution for solo and small law firms.Tom LambotteTom Lambotte is a cybersecurity expert who has been in the tech support industry for over a decade. He founded BobaGuard in 2019, which offers turnkey solutions to solo lawyers and small-to-medium law firms.In addition, Tom is also the CEO and Founder of GlobalMac IT, an established managed service provider specializing in serving lawyers nationwide who use Macs by implementing his Proven Process™.Tom’s mission is to help entrepreneurs grow by leveraging technology. He has taken it upon himself to be a hero to lawyers running solo, small and mid-size law firms, at the intersection of technology adoption, efficiency, and security. BobaGuard was born out of a passion to make the latest cybersecurity solutions accessible and affordable to ALL, not just BigLaw.Tom is the author of the American Bar Association’s "Macs in Law" and has been widely published by legal industry online and print publications. He also authored Hassle-Free Mac IT Support for Law Firms and Legal Boost: Big Profits Through an IT Transformation. Tom's weekly blog, Stupid Simple Security Tips, provides actionable and simplified strategies to protect solo and small-to-mid-size lawyers from getting hacked.He lights up a room with his contagious charm and love for all things family. He may be the proud dad of four sweet kids (and two cute French Bulldog puppies) and husband to his fantastic wife, but he lives an adventurous lifestyle as well! Every day brings new adventures in Cleveland, Ohio, where you can find this active family man ...

Listen

Episode 11

September 21, 2021 00:44:00
Episode Cover

Extract Massive Value from Every Online Review (Good or Bad)

In today's episode, we interview Shawn Hill, Community Marketing Director at NiceJob.Shawn HillShawn Hill is the Community Director for NiceJob Inc. and host of The NiceJob Podcast. With 15+ years of experience across the US and Canada, Shawn is an expert in reputation marketing, community communication, and engagement. Shawn is passionate about customer-driven growth by connecting people and establishing, building, and protecting reputations. He also is a certified Fun Delivery Specialist and once gave a keynote speech at a major US bank without even knowing it.NiceJobNiceJob operates with the mission to help great companies get the reputation they deserve by creating products that ensure that great work never goes unrecognized, unappreciated, or unrewarded. We want to create a more equitable world and firmly believe that if, for example, someone is great at a particular service, they shouldn’t have to be a great marketer just to get the recognition they deserve. Our product is a suite of reputation marketing tools that are combined the easiest way for great companies to get the reputation they deserve by getting them more reviews, referrals, and sales.We intelligently automate the process of review collection for companies and give them tools to increase the visibility of those reviews to help drive sales. We also provide analytics and social media management tools to share and track the performance of their reviews and the employees who are attributed to them. This help companies increase their local search rankings, save time, and ultimately, increase sales.Prevail Legal MarketingPrevail Legal Marketing is redefining the relationship between PPC companies and law firms. Marketing agencies have been taking ...

Listen

Episode 8

August 31, 2021 00:43:44
Episode Cover

How Specialization Leads to Market Dominance in the Most Competitive Verticals

In today's episode, we interview Chris Dreyer, CEO of Rankings.io. Chris DreyerChris Dreyer is the founder and CEO of Rankings.io, the only agency solely dedicated to helping personal injury law firms dominate first page rankings. Our clients consistently rank in the top 1-3 first page search results, in some of the most competitive metro areas (like San Diego, Houston, Philadelphia, and Chicago), as well as entire states and even nationwide. We’ve also been on the Inc. 5000 list for four consecutive years, and received UpCity’s Excellence Award (placed in the top 1%), which recognizes businesses nationally for brand integrity, three years in a row. Our minimum monthly engagement is $10,000, so we’re not for everyone. However, most clients see a return on investment in less than six months. To provide exceptional service and serious ROI, we limit who we work with and go all in for them. Prevail Legal MarketingPrevail Legal Marketing is redefining the relationship between PPC companies and law firms. Marketing agencies have been taking advantage of law firms for too long with retainers that incentivize higher ad spends rather than improved performance. At Prevail, we partner with law firms to mitigate their risk by guaranteeing lead costs and reinventing the traditional marketing retainer model. Prevail's PPC Marketing is Different - Pay for Results, not Promises - Guaranteed Lead Costs - Start, Stop, or Increase Volume On-Demand - No Up-Front Fees - No Long-Term Contracts ...

Listen